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Why Natural Wool?

A close up view of a young sheep in a flock. The sheep in the foreground is in focus. The flock in the background are out of focus.



Cozy and comfortable
Our dog beds are filled exclusively with 100% natural Romney wool from beautiful New Zealand. Because wool is inherently breathable, hypo-allergenic, temperature-regulating, and moisture-wicking, our dog beds are super comfortable. They are warm and comfy in the winter, cool and breathable in the summer. They are perfectly suitable for midday naps and long deep sleeps. We can’t think of another material that matches wool’s incredible properties.

Natural, safe, and healthy
Our wool is 100% natural. It comes off the sheep, it is cleaned with a small amount of Boric acid, a natural and safe cleaning agent. It is then made into fluffy batts that are used to fill our dog beds. That’s it. There are no harmful chemicals used in the process. It contains no toxic chemicals.

Easy to care clean
Our 100% natural wool is hand washable with cold water and wool specific cleaning solutions if desired.

Strong and resilient
The wool will not become flat and should remain “lofty” for many, many years. Simply, shake it occasionally to maintain its fluffiness.

Wool quality
Sheep wool from New Zealand is the highest quality in the world. The sheep farmers have always been passionate about their flock’s welfare as well as the health of their land. They continue to be focused on maintaining sustainability practices and raising free-range sheep.

Treatment of sheep
Animal welfare is the primary reason we source our wool from New Zealand. Their Animal Welfare Act of 1999 governs how animals are treated and it is strictly enforced. Additionally, sheep farmers must comply with the stringent New Zealand Code of Welfare for Sheep and Beef Cattle, 2018 (PDF).


Characteristics of wool fibers

  • Anti-static: Wool absorbs moisture, which decreases static electricity.
  • Anti-wrinkle: At a microscopic level, wool fibers look like coiled springs and return to their original shape after being bent.
  • Breathable: Wool fibers can absorb a large amount of moisture then efficiently evaporate it.
  • Cleaning: Easily cleaned by hand washing in cold water.
  • Dust & Dirt resistant: Wool is resistant to dust, dirt, and lint particles that would normally be attracted through static.
  • Elastic: Wool’s natural elasticity helps it stretch and return to its original shape.
  • Fire resistant: Wool is inherently flame resistant. It will not melt and will self-extinguish when the flame source is removed.
  • Hypoallergenic: Wool does not grow mold that would lead to potential allergic reactions.
  • Mildew & Mold resistant: Wool is naturally resistant to mildew and mold. The fiber naturally wicks away moisture without retaining any of the moisture in the wool itself.
  • Moisture wicking: Wool moves moisture through its fibers and keeps the fibers dry.
  • Natural fiber: Wool grows all year round. The sheep are sheared typically twice a year. The source is fresh air, clean water, sunshine, and non GMO grass.
  • Odor resistant: Wool absorbs and locks odors which are them released when washed.
  • Regulates and Insulates: Wool regulates body temperature similarly as it does on the sheep. As body temperature rises, the wool act as a radiator and transfers the heat and moisture via every fiber, releasing it into the cooler, drier environment. In colder months, it retains the heat.
  • Stain resistant: Wool fibers have a natural protective outer layer that prevents stains from being absorbed.
  • Soft: Our wool feels very soft and smooth to the touch.
  • Sound absorbing: Sheep wool is a good sound absorbing material especially with medium and high frequencies.
  • UV resistant: Wool provides excellent natural protection against UV radiation and when made into garments, typically has an SPF of 30+.
  • VOCs: Wool absorbs and traps in its fibers VOCs (Volatile Organic Compounds).
  • Water repellent: Wool fiber exterior surface has a natural waxy coating, making it water repellent.


Environmental impact

  • Biodegradable: Wool will naturally decompose in soil in a matter of months and releases its nutrients back into the soil.
  • Compostable: Wool will fully decompose in soil in a matter of 6 to 12 months.
  • Renewable: Sheep are sheared during the warmer months, typically once or twice yearly. The sheep then proceed to grow back their fleece for protection during the colder months.
  • Sustainable: Wool is 100% natural, renewable, and biodegradable. It requires 18% less energy to produce compared to petroleum based products.